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China National Heavy Duty Truck

2011 attacked the tractor market


In 2011, China National Heavy Duty Truck Co., Ltd. ensured that the production and sales exceeded 230,000 units, and the sales revenue exceeded 100 billion yuan. The growth rate was about 18%. The major indicators were higher than the


Average industry level.


In 2010, Sinotruk occupied a large share in the dump truck and cement mixer market in China, but the tractor was still the weak point of heavy trucks. Therefore, China National Heavy Duty Truck Group will promote high-end tractors in 2011. Lightweight is its main feature. King Prince and Haoka HOKA have the latest models. Cai Dong, General Manager of China National Heavy Duty Truck Co., Ltd. introduced the 2011 new products at the annual business conference, and focused on high-reliability tractors. He said that in 2010, according to the market's high-speed and light-weight demand for tractors, China National Heavy Duty Truck has solved the problem of heavy autos and high fuel consumption through technological progress.


In addition, by the end of 2011, CNHTC will also have a new batch of cooperative products available. For example, the newly acquired Huizhong heavy truck.


In addition, the rapid increase in product sales is inseparable from the marketing network. To further strengthen the distribution network for tractors, CNHTC will expand its distribution network for the distribution lines in 2011 and encourage distributors to increase the sales of tractors and support them in business policies. Therefore, in 2011, Sinotruk will create a unique marketing network system.


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